As Facebook pushes to Win The Internet, its dazzling growth in usage is still to be reflected in profits, or even revenues. Accurate estimates of exactly what Facebook is bringing in are hard to come by but the best yet now comes from the Inside Facebook blog.
Social Media, Blogging, Video, Communities
Twitter Feeding Frenzy Coming?
Twitter reasserted itself this week with the publication of two pieces of data designed to blow people's minds and a rumor that should send a little quiver of excitement up your leg (if you like that sort of thing).
YouTube Celebrates With a Top Five
YouTube celebrated its fifth birthday on Valentine's Day. The youtube.com domain name was first registered on 2/15/2005 and the site was bought by Google 20 months later for $1.65 billion.
After the jump check out the top five YouTube videos of all time, including a terrorist, a baby and a history lesson. Have you seen them all?
Shock! Google Isn’t Infallible!
It has become crystal clear over the last week that Google rushed the introduction of Google Buzz, did little or no external user-testing, and as a result is scrambling to mitigate a massive PR failure.
What are you Buying?
Five million people use Twitter every day. Each month, more Americans visit YouTube than watch the Super Bowl. It's clear that the Internet is fundamentally changing. What does this change in online behavior mean for e-commerce?
2010: The Year Ahead
Let’s face it. 2009 is a year that many of us are pleased to put behind us. We want to look to the future. 2010 beckons. New mobile phones and tablet computers are appearing every week. We are seeing crazy-fast take-up of social media like Twitter, YouTube and Facebook. Add those developments to a rebounding economy and it all indicates an infl ection point: one of those moments in history when everything comes together to enable massive change and opportunity.
Seasonal Sunshine
Despite the gloom hanging over the holiday shopping season, affiliates can boost sales by giving consumers what they crave: value.
Last year, Kim Berry gave her husband Dennis a miter saw and a massage chair pad. He gave her a high-end juicer, a DNA test for their mixed-breed dog and jewelry. There were also plenty of smaller gifts under the tree, and they spent $1,200 on gifts for their parents, a grandmother, brothers, sisters, nieces and nephews.
Perform
Protecting Consumer Privacy
Legislators, online marketers and consumer privacy groups still struggle over the creation of mutually acceptable online privacy laws – although all see the need for some level of protection. A coalition of 10 consumer advocates and privacy groups called on Congress to limit companies’ ability to track Web users and serve them targeted ads. Two key proposals under debate are to establish a Do-Not-Track registry similar to the Do-Not-Call registry, and imposing a 24-hour limit to holding consumer data.
Feat of Clay
Everybody’s favorite media professor says we’re getting bored with new media. And that’s a good thing, especially if you want consumers to click on your ad.
It’s been about 15 years since the browser Mosaic unlocked the World Wide Web for millions of people. But most of them – most of us – still stumble around cyberspace wide-eyed, knowing we’re in the middle of something very cool, but not quite sure what it is or how to make the most of it.
Facing Up to Facebook
After a rough start, the biggest social network is setting the standard in the newest area of performance marketing.
While most publishers are scrambling to find their place in social media, Facebook is quickly perfecting performance marketing techniques that have the potential of reshaping online advertising on a scale unseen since the rise of search engine optimization. Its recent hookups with some of the world’s biggest brands offer a glimpse of the future, and it isn’t a pretty sight for affiliates.

